DESTINATION DISCOURSE
Episode 74 March 26, 2026 · 52 min · with Alex Husner and Annie Holcombe

Why Aren't DMOs and Vacation Rentals Working Together?

Alex Husner and Annie Holcombe on the relationship the industry keeps avoiding — and what agentic AI is about to do to it anyway.

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#broken economics#real job#ai as coworker
The question we're arguing about this week

Why Aren't DMOs and Vacation Rentals Working Together?

The vacation rental industry has always sat awkwardly inside destination marketing — sometimes partner, sometimes competitor, usually under-represented. Alex and Annie draw the real distinction between legacy leisure-market rentals and the broader short-term-rental category that's exploded in urban markets. Layered on top: Google embedding agentic AI directly into Chrome, with travel booking as the flagship use case. The question stops being theoretical fast.

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The guests

  • Alex Husner

  • Annie Holcombe

Keep arguing

If this got you thinking, so will these.

EP 077 · APR 16, 2026

Is Your Paid Media Strategy Built for a World That No Longer Exists?

Stuart argues AI has crossed from chatbot to co-worker. Adam argues most DMOs are still budgeting for a media world that already moved on.

Stuart and Adam only 53:52
EP 076 · APR 9, 2026

Are We Treating AI Like Google Instead of a Co-Worker?

C.A. Clark returns. The gap between what AI can do and how most people use it is now the biggest risk in the industry.

with C.A. Clark 56:10
EP 075 · APR 2, 2026

Has Destination Marketing Been Gentrified?

Madden Media's Matt Stiker and Katy Livingston on why every destination is starting to look, sound, and market itself the same way.

with Matt Stiker and Katy Livingston 57:49
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